October 18, 2005
WHAT IS IT?
Have you seen or heard about this one yet? It's a series of television commercials promoting the October 20th launch of something, but what? Click here to see for yourself. The commercial claims:
- With it's sleek design and incredible handling, it can turn on a dime.
- It can hold up to 2,500 of your favorite songs.
- It can cook anything from succulent chicken to Chateaubriand.
- It doesn't lose suction.
- It was designed by German engineers and developed in Sweden by renowned Japanese scientists.
- It has over 1,700 lines of resolution.
So, it's a German-engineered car with an MP3 player and in-dash DVD player, complete with an engine so hot it can cook meals with the precision of a gourmet chef? Probably not, but whatever it is, the advertising agency that created the campaign has done a great job of creating buzz about it. And while we wont know what it is for another couple of days, maybe someone can tell me right now what in the heck this is (we stumbled across this a couple of weeks ago down in Nashville, Indiana):
UPDATE -- 10/24/05: It is eBay, and the commercials I reported seeing are part of a new advertising campaign for the 2005 holiday shopping season. According to various news sourses, the campaign is designed to attract new buyers by promoting the wide range of things you can buy on eBay. If you haven't caught the televised version of the ad, you can see it during Monday Night Football, Desperate Housewives, Lost and Alias, and during the World Series on Fox. Print ads are set to appear next month in popular magazines, including People, Time, Oprah, and Rolling Stone.
Posted by Mikal at October 18, 2005 8:13 AM
| TrackBack
